Print programs and beyond

Industry Know-How

If you've ever had to conduct last minute negotiations with an agent who suddenly wants to change the terms of the deal or faced off with the IRS over a model's withholding taxes-you know exactly how much time and energy you can spend ironing out the details of a print ad campaign. You also know that minor issues can turn into major headaches if they aren't addressed meticulously and on time.
Talent Partners has the experience and capacity to help you successfully plan, negotiate, coordinate, and track all of the talent-related details of your print campaign. Complementing our payroll support services, we provide the industry expertise to make the most of your budget and maximize the exposure for both your talent and your product.

Bringing the elements together: customized services on demand

Whether you're creating one local ad or producing a worldwide campaign, developing a concept for print only or across media, Talent Partners offers a menu of comprehensive support services that scale up or down to meet your evolving needs.

Advice and counsel, putting 40+ years of experience to work for you

Celebrity casting, leveraging our strong relationships to recommend and hire the right talent for endorsement deals

Talent negotiations, advocating on your behalf to get the most out of your budget

Contract Development and execution, facilitating agreements to protect your rights and interests

Talent payments, serving as employer of record to mitigate your risk of tax liabilities

Rights and royalties management, monitoring allowable usage and copy rights

Working to your Advantage

Extensive organizational capacity that can be quickly mobilized
Strong industry relationship to leverage on your behalf
An expert team to cover the fine print
Sophisticated payment processing systems that streamline workflow and mitigate your risk

To learn more about how Talent Partners can help make your next print campaign picture perfect, please call us at 646-981-6827.

Print Brochure

As ad volumes and media outlets continue to multiply, the advertising industry is constantly challenged to do much more with less. And, in this era of leaner staffs, budget pressures, and faster turnaround times, client relationships and the creative product can suffer if they don't get your undivided attention. That's why we have developed TraffixWorks.

The smart approach to ad distribution

TraffixWorks is a highly specialized product offering from Talent Partners that provides the traffic decision support you need, when you need it.

Hands-on traffic services, from generating orders to creating media instructions
Advanced systems, utilizing the latest technologies to link key players
Customized training, presented by Talent Partners' top traffic experts
Consulting services, developing new ways to optimize your workflow process

On time, every time

If a commercial or print ad doesn't run when and where it should, the repercussions are often serious. From concept to schedule revisions, your TraffixWorks team will take the lead on all the authorizations and logistics necessary to keep your ads moving smoothly toward their proper destinations, including:

Managing media and creative information in close collaboration with your account executives and media specialists.
Coordinating duplication, proofing and shipping with the vendors of your choice.
Executing letters of instruction on flight dates and rotation for broadcast commercials and insertion orders for print ads.
Reporting talent use to ensure timely authorization of payroll, strictly adhering to union requirements.
Streamlining clearances by submitting ads to media outlets and working with your production team to resolve any issues.

And throughout this multi-step process, we follow up and follow through on all inquiries related to instructions and deliveries—ensuring that nothing stands in the way of your ad's timely appearance.

To find out more about how to leverage TraffixWorks to keep your traffic moving click this link traffixworks@talentpartners.com